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Field
Marketing
SMC has the most comprehensive
network of street marketing teams across Europe. The
ability to hit the concrete in more cities at one time,
all reported and centrally coordinated from our two head
office nerve centres is simply unparalleled. Innovators
in this field, SMC selects and trains only the most highly
motivated and dedicated teams of youth in each market. When they are distributing
your product or brand, they ARE your product or brand,
and we train them to represent this privilege accordingly.
It’s why we represent seminal labels that rely
on street strength
such as Def Jam, Motown, Tuff Gong etc. We put this
dedication
and relationship building to work for you.
Our teams focus on high traffic areas selectively targeting
the core audience that the applicable marketing tool
relates too. We build relationships with the most influential
destinations in each market.
Not machine guns, snipers. We train and focus our teams
to
distribute to and set up events in many of the following
areas.
• Specialist Clubs,
Seminars and Concerts
• Music and Technology Retailers
• Youth Centres, and target population areas
• Schools, Colleges and Universities
• Bars and restaurants
Promotional merchandise usually distributed by the street
team includes product samplers, CD samplers, stickers,
posters, T-shirts, flyers or any other promotional merchandise
that you want in your target audience’s hands and
minds. It’s our teams dedication
and relationships that really bring campaigns together. |
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